Dogpile.comâ€™s popular mascot Arfie, kicked off a grassroots campaign on Monday to help raise money for The Humane Societyâ€™s Rural Area Veterinary Services Program and has asked Trouble Helmsley, the dog who inherited $12 million in her owner Leona Helmsleyâ€™s will, to stretch her philanthropic legs and join the effort to raise $50,000 for needy pets.
Arfieâ€™s owner, Dogpile.com, has pledged to donate $1 for every pet and owner that signs the appeal at www.supportarfie.com, up to $25,000. Arfie has contacted Trouble Helmsley, one of the wealthiest dogs around, to generously match the total amount raised in the campaign.
For more information, you can visit www.supportarfie.com to sign an appeal to Trouble, and to have the company donate money to the Humane Societyâ€™s Rural Area Veterinary Services Program which provides free veterinary treatment to the animals of underprivileged families.
Here is the letter Arfie wrote to Trouble asking for help with the fundraising campaign:
Lots of animals out there need our help!
Given my humble beginnings, your situation got me thinking about the more than 10 million homeless and needy animals across the country. These animals donâ€™t need an inheritance, these animals needs the basic necessities and the chance to find a permanent home.
I propose we work together to make a difference. Between the two of us, I think we can raise $50,000 to donate to The Humane Society of the United States to help them provide free veterinary care to underprivileged pets. For the next 30 days, Iâ€™m going to be gathering names of all of my friends. I plan to donate $1 for each name that I add to the list, up to $25,000.
If you match my efforts dollar-for-dollar, we can donate up to $50,000 to The Humane Societyâ€™s Rural Area Veterinary Services Program. That money would provide a lot of care for animals that need it most. You and I are pretty fortunate. Letâ€™s share a little with some animals around the country that are a lot less fortunate than us. I look forward to working with you!
Arfie has been an active philanthropist and humanitarian since 1996. His first act of kindness was when he donated puppy treats to neighborhood dogs in need.